Delta Cargo launches Equation Critical for time critical shipments

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Delta Cargo has launched a new GPS enabled service called Equation Critical for international time sensitive shipment.

The premium service for shipments that must travel on the next available flight, offer GPS tracking and moves with the highest priority across Delta’s network, allowing customers to know where their shipment is, anywhere in the world in real time.

The Critical service comes with distinctive pink packaging and does not require pre-booking, and can be tendered up to 90 minutes before a flight.

It caters for customers who are shipping time-sensitive items such as legal documents, essential machinery parts and aircraft on ground components.

Shipments come with a service-level guarantee and Delta’s Cargo Control Center proactively monitoring Critical shipments throughout the journey.

Delta Cargo vice president, Shawn Cole says: “Following the successful launch and roll-out of DASH Critical in the United States, we have taken that formula to the next level and introduced our new Equation Critical service for international shipments which have the highest boarding priority in our network.

“With GPS tracking and 100 per cent service level guarantee, we are introducing a service that ensures important international shipments are in the right place at the right time, throughout the shipping process – giving our customers complete confidence when shipping critical and time-sensitive shipments across our global network.”

The Equation Critical service will launch for international shipments originating in Atlanta, Savannah and London, destined for Bogota, Colombia; Johannesburg, South Africa; Quito, Ecuador; and Seoul, South Korea.

Atlanta, Savannah and London will also accept import shipments, and these routes allow fully GPS enabled shipments.

The service will be rolled out in other international markets across Delta’s network subject to customer demand and regulatory approvals.