Jettainer, the global leader in unit load device (ULD) management, has appointed Thorsten Riekert as Chief Commercial Officer. In this newly created position, the distinguished Jettainer management team member with in-depth aviation industry knowledge will be responsible for Jettainer’s commercial strategy to advance the company’s global growth trajectory.

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The appointment of Thorsten Riekert to Chief Commercial Officer (CCO) is integral to Jettainer’s strategic reorganisation. This new organisation emphasises the company’s commitment to customer centricity, future readiness and market leadership. The first measure was to set up a structure with General Managers to facilitate direct customer relationships in the regions, respond to their specific needs and oversee sales and operational activities.

General Managers in the Americas and the Middle East & Africa region have already been established, and APAC and Europe are set to follow. The new CCO setup with Riekert in charge will further enhance Jettainer’s operational efficiency and ensure that regional activities align closely with the company’s commercial strategy.

In addition, Riekert will continue to drive the development of Jettainer’s flagship ULD management solution, “ULD Select”. “Thorsten Riekert has played a central role in Jettainer’s management team, demonstrating outstanding commitment and profound aviation and market knowledge”, remarked Thomas Sonntag, CEO of Jettainer.

“His contributions have significantly enriched our global network and product portfolio. In his new role as CCO, his expertise will be of high value as we continue to expand our presence and strengthen our market position.”

Thorsten Riekert joined Jettainer in 2015. In his time with the company, he played a pivotal role in expanding Jettainer’s extensive customer network and product offering of market-leading ULD management solutions. Before joining Jettainer, he held various impactful positions within the Lufthansa Group, where he strengthened his skills and expertise in sales and management.