Accenture powers Virgin’s digital transformation

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Virgin Atlantic Cargo’s digital transformation will be powered by the implementation of Accenture’s Freight & Logistics Software 8.0 platform.

The cloud-enabled, end-to-end cargo management software suite will replace Virgin’s 10-year-old Voyager operating system when the first phase goes live in early 2020.

Once fully operational, Virgin’s customers’ systems will be able to connect directly through APIs and connect with the airline’s web platform for pricing, bookings, allocations and operations, while live chat and Chatbots will offer 24/7 interaction.

AFLS 8.0 will enable automation and self-service, better decision making, real-time visibility, simplification of processes, data warehousing and integration with other Virgin systems.

Suzy Wardle, head of digital and distribution at Virgin Atlantic Cargo says: “We are making this significant investment in a new cargo management system and digital infrastructure because the way customers want to interact with us, and their expectations, are changing as new technologies emerge in the cargo space.”

Saying that the airline needs a far-reaching digital programme to modernise and future-proof the business, managing director of Virgin Atlantic Cargo Dominic Kennedy says: “We are looking forward to having real-time intelligence to make the most informed business decisions. The AFLS 8.0 platform is going to accelerate our digital transformation and give customers even more reasons to choose to work with Virgin Atlantic.”