Bollore Logistics partners with Oro Inc. to create B2B e-commerce platform

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Bollore Logistics has partnered with Oro Inc. in a global venture offering clients a one-stop B2B e-commerce sales and processing service.

The international and logistics company says it creates an enhanced means for multichannel retailers to do business with customer companies, simplify and speed up order preparation, handling and delivery procedures orchestrated by Bollore Logistics.

The service harnesses direct digital sales to consumers by adapting those to the particularities of B2B e-ecommerce – an activity set to reach $6.7 trillion by 2020.

The OroCommerce platforms – tailored to the specifics of B2B – are augmented with Bollore’s LINK collaborative information network.

LINK provides real-time tracking, inventory, first and last mile status and other updating, using the constant input of maritime, air and road transporters, warehouses, customs and other supply chain companies.

It is already used by 5,300 customers, 20,000 specific users per month and receives 400,000 views per month.

Bollore Logistics solutions director, Frederic Serra says: “B2C e-commerce sites have become the ambassadors of retailers’ online presence, and we import and adapt those efficiencies to simplify and increase B2B experience and activity.”

“We then go further by integrating our transport and logistics expertise and IT assets into the offer, providing processing service and visibility from order placement and management to final destination delivery.”

Bollore Logistics Asia Pacific regional e-commerce solution, Ludovic Laungani says: “Next step for us is to integrate well-known payment gateways in order to provide a complete, end-to-end offer for B2B.”