Cargobase launches Mercado multi-freight mode marketplace


Cargobase has launched the Cargobase Mercado, the world’s first online curated multi-freight mode marketplace, providing SMEs with a one-stop quoting, comparison, booking and tracking service for air, ocean, road and parcel freight.

With over 40,000 forwarding and logistics companies worldwide, Cargobase says it is a real challenge for SMEs to identify the best logistics provider to partner with, while logistics providers struggle to get exposed to reliable sales opportunities overseas.

With a freight marketplace like Cargobase Mercado, SMEs can access an international network of reliable logistics providers through an automated filtering and matching systems.

SMEs can invite logistics providers to submit a quote and receive responses in real-time from providers that best match their indicated requirements.

Cargobase chief executive officer, Wiebe Helder says: “In the last five years, we have proven and really crystallised our unique proposition to the industry; to bring value to all shippers and logistics providers, regardless of size. Launching a user-friendly curated marketplace model is a logical next step for us.

“With Cargobase Mercado, we get to apply the data insights, learnings, and expertise we have gained from dealing with our user base of Fortune 500 shippers and their providers, and extend the benefits of a curated marketplace and automation to SMEs.”

Prior to this launch, Cargobase celebrated a new milestone for its Enterprise platform, having successfully automated the management of over 50,000 spot-buy freight shipments – in a closed environment – for some of the world’s largest shippers including the likes of Siemens, Bosch and STMicroelectronics, as well as top freight forwarders such as DHL Global Forwarding, CEVA and Kuehne + Nagel.

Cargobase head of product, Alex van Kampen says: “Our data shows that our existing enterprise shippers enjoy an average of 27 per cent on Cost Avoidance, and that providers have an average 32 per cent win-rate on opportunities – A direct result of our platform’s curation and automation capabilities.”