Hurricane Commerce teams up with Prime Vision

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Dirk Van Lammeren, commercial director Prime Vision

Prime Vision is partnering with Hurricane Commerce to provide customers with a complete end-to-end data enhancement service on cross-border e-Commerce parcels and packets.

New regulations and laws are providing huge challenges to any business involved in international e-Commerce.

And the biggest requirement is for quality data on parcels including complete and valid product descriptions and HS6 codes.

The partnership between Prime Vision and Hurricane will see the integration of their respective technologies, providing customers with a high-quality service that meets the growing requirements of customs authorities for enhanced data.

Prime Vision is a market leader in Computer Vision Integration in the global logistics sector for postal, parcel, e-Commerce and airports.

The company’s solutions include sorting decision systems, OCR, barcode reading, video-coding and robotics.

Hurricane’s technology includes its Zephyr data enhancement tool and its Aura solution which covers the three critical cross-border areas of duty and tax calculation, prohibited and restricted goods screening and denied parties screening.

David Spottiswood, co-founder of Hurricane, said: “We are delighted to be partnering with Prime Vision and to be able to make our data enhancement software available to its customers.

“The regulatory landscape for anyone involved in cross-border eCommerce trade is changing dramatically.

“This started with Brexit in January, but since March 15, postal operators and their customers have also had to deal with the enforcement of the US STOP Act and the EU’s ICS2. Further major change comes in July with the introduction of the EU’s VAT reforms.

“All of these changes have one common denominator – the need for data of the highest calibre including accurate product descriptions, HS6 codes and country of origin.

Dirk Van Lammeren, Prime Vision’s commercial director, said: “We are excited to have teamed up with Hurricane Commerce to offer customers end-to-end data enhancement solutions.

“Postal operators, carriers and retailers are having to adapt quickly to the changing regulations to ensure they are compliant.

“Hurricane’s and Prime Vision’s solutions reinforce each other and together we will enable our customers to achieve frictionless cross-border e-Commerce.”