TIACA will deliver the latest market and route analyses to its members after signing an intelligence sharing agreement with CLIVE Data services, creators of the new ‘dynamic load factor’ analyses.
“As part of the transformation of TIACA, we are promising to deliver more content to our growing membership – but only content of value to their businesses and which accurately represents and promotes the global air cargo industry. CLIVE’s dynamic load factor is registering a lot of interest because it breaks with tradition and is changing the way air cargo usage is measured based on the realities of today’s market. It is also the fastest source of data, which is also very appealing for our members,” says Steven Polmans, Chairman of TIACA.
A recent TIACA survey showed that its members are looking to the Association to educate the industry on air cargo economics and provide more market-based data and analysis. Under the terms of the agreement, CLIVE will provide market data for TIACA’s Cargo Pulse newsletter as well as regular market trends content for social media and speakers at the Association’s conferences on market and route trends
“Working with TIACA enables us to put our market intelligence in front of a large group of respected decision-makers, who we hope will embrace our new load factor methodology. This represents another important step forward in getting the industry to accept there is a new and more accurate way to measure how full flights are,” commented Niall van de Wouw.