Turkish Cargo will soon provide forwarders around the world with the ability to conduct real-time eBookings, access live rates, and see available air cargo capacity through WebCargo, a Freightos Group company.
This provides critical agility as air cargo contends with unexpected shifts due to the global pandemic. As Christian Tesch, Director Airfreight Carrier Relations & Procurement at Hellmann Worldwide Logistics said: “Live access to capacity and price supports our ongoing commitment to provide Hellmann customers with outstanding service. We’re delighted to see Turkish Cargo on WebCargo.”
Turkish Cargo will first roll out on WebCargo in Spain and India, and will be quickly followed by roll outs in several more countries. With the airline’s shift to global eBookings, more than 20% of global air cargo capacity will now be digitised, providing more than 2,000 WebCargo forwarders customers across over 10,000 global branches with instant access to capacity and pricing.
Turhan Ozen, chief cargo officer at Turkish Airlines, remarked as follows: “Effective leadership is required to handle the customers constantly diversifying demands accurately across the air cargo industry. As the air cargo brand with one of the widest networks in the world, we focus on digital solutions. We are pleased to partner with WebCargo to provide digital connectivity for our customers as part of our commitment to constant innovation in offering the best service possible.”
Embracing the future of freight booking
ACW asked Manel Galindo, CEO of WebCargo how Turkish Cargo joining WebCargo will impact the industry. He replied: “We’re extremely proud to partner with Turkish Cargo, one of the world’s largest airlines reaching over 120 countries. And not just because I love their in-flight safety videos. At WebCargo, we love partnering with logistics professionals that share our passion for innovation and our belief that our industry must continue to evolve.
“Turkish Cargo’s global coverage and leading service will make WebCargo’s platform even more comprehensive, providing more forwarders across the globe access to live prices, capacity, and eBookings. Ultimately, this will improve shipping speeds and costs for customers, which is essential to weather this market’s challenging conditions. When leading airlines like Turkish Cargo join WebCargo’s mission for digitisation, it sparks an industry domino effect that encourages more airlines and forwarders to embrace the future of freight booking.
“Digitisation within the industry is inevitable, especially when it comes to air cargo, as these companies are known already for their digital implementation on the passenger side. With 22% of global air cargo capacity available for real-time booking (more than double the 9% at the beginning of Q1 2020), other airlines will begin to sit up and take notice that they can no longer afford to delay digitisation.”