Etihad teams with WCA for WIN

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Etihad Cargo has launched a service in partnership with the World Cargo Alliance (WCA) and IT firm Worldwide Information Network (WIN).

The carrier says the online platform will offer instant pricing for all online Etihad origins and destinations, e-booking, electronic air waybills (eAWB) and track and trace.

Etihad Cargo explains that it will apply to WCA members who are also members of its loyalty programme, CargoConnect, and use the WIN e-platform, for all booking and eAWB transactions. The airline has launched the online service so it can provide customers with special rates for selected origins and destinations on its network.

Etihad Cargo vice president, David Kerr, says: “Part of our continuing growth story will be underscored by our ability to meet the needs of our customers, in a rapidly evolving cargo market, whether they are a large multi-national company or a small and medium-sized enterprise (SME). By continuing to develop our partnership with the WCA network…we can continue to meet the needs of our growing customer base.”

Membership of CargoConnect is free and members get special pricing as a WCA member. Users earn Etihad guest miles for all cargo shipped on the airline. Miles can be used to redeem against flights, upgrades or products from the airline’s online rewards shop.

CargoConnect rewards companies for every booking made and is targeted at the SME segment of the airfreight industry. It is built on a similar platform to the Etihad guest frequent flyer programme.