UPS says it with flowers, 88 million of them


UPS has ramped up its lovegistics network to deliver an estimated 88 million flowers around the world in time for Valentine’s Day.

The company will handle more than eight million pounds of blooms for US consumers, enough to fill 64 wide-body Boeing 767s.

To ensure flowers are delivered in perfect condition, UPS transports the shipments from Latin American countries through Miami International Airport, to the final recipient in less than two days.

UPS Americas global marketing manager, Frank Diaz says: “Delivery must move at the speed of ‘love at first sight’. This is why we rev up our operations to move more than 514,000 boxes of flowers. We take helping love bloom seriously.”

The precious blooms are carefully transported in temperature controlled aircraft and trucks, and once they arrive at UPS facilities in Miami, they are rushed to a refrigerated warehouse cooler the size of five basketball courts.

US Customs and Border Protection agents quickly inspect and sort the boxes for fast clearance before flower distributors pick them up, getting them a step closer to delivery.

The Elite Flower executive vice president, Galo Sanchez says: “For years, UPS has helped us spread the love to our customers across the country, ensuring we receive our flower shipments on time and get them in the hands of sweethearts everywhere.

“As the largest privately-owned flower farm in Colombia, we depend on a reliable logistics partner to ship millions of blooms during this important holiday.”